JCB eyes waste sector opportunities in Middle East
JCB to become the machine of choice for the waste and recycling sector believes Nic Grout
JCB Middle East General Manager Nic Grout believes that the brand is well-positioned to take advantage of the region’s developing waste industry, as urbanisation continues apace.
Grout believes that JCB’s efforts to innovate in the waste machinery segment should return dividends for their backhoes.
“As the waste industry in the Middle East becomes more sophisticated, JCB’s full range of Wastemaster machines, including the 4CXWM, will become the machine of choice for the waste and recycling sector,” he told CMME.
The 4CXWM can power a large range of specialist attachments, and is designed to perform in the non-stop working environment typically found at waste centres.
“Globally, the backhoe loader is already one of JCB’s biggest selling machines into waste, recycling and demolition applications, with large volume sales in Asia and South America and a strong presence in specific European markets. The JCB 4CXWM offers unrivalled versatility at a price which is less than the wheeled excavator typically seen on site. Its ability to perform a variety of roles also eliminates the need for other machines such as forklift or pallet trucks –further increasing cost savings.”
The new 4CXWM model incorporates additional length rear stabilisers and a front frame incorporating hydraulic legs, a combination which raises the entire machine well clear of the ground, and improves operator views into a bin when compacting material with either a grapple or compaction wheel attachment.
Read a full analysis of the Middle East backhoe loader market segment in the October issue of Construction Machinery Middle East.