A new integrated lifestyle and wellness hub will take shape in the Al Qana waterfront development in Abu Dhabi.

‘The Bridge’ is said to have been designed to be a disruptive space within the industry and is expected to open in the fourth quarter 2020, along with the grand opening of Al Qana.

According to a statement from BII, ‘The Bridge’ concept comes from a combination of two ideas: one space that bridges all aspects of one’s life, work, play and personal & physical development; the second is the combination of science and art to deliver a superior design-driven intuitive experience.

The Bridge will occupy some 8,000sqm and will offer seven service tracks (Move – Pause – Taste – Seek – Choose – Expand – Learn) that are said to be combined into an ‘ethereal and customised individual journey that are spread across three floors and a roof garden lounge’.

“The Bridge is set to become the largest wellness offering in the Middle East. We joined forces to disrupt the market and introduce to Abu Dhabi an innovative concept that aims to improve the quality of life/wellbeing of residents by offering a new lifestyle journey. We learned from our Founding Father the late Sheikh Zayed that the happiness of our communities is central to the development of our nation,” said Fouad Mashal, CEO of Al Barakah International Investment

He added, “Abu Dhabi has already taken great strides in promoting the importance of physical activity. We are confident that The Bridge and the overall Al Qana project will play a key role in cementing Abu Dhabi’s position as one of the most liveable cities in the world and the ultimate destination for entertainment and wellbeing.”

Over 150 employees and experts have been brought into the project to offer real impact, the developer said in its statement.

Khalid Nahhas, founder of The Bridge remarked, “There’s a growing quest for wellness in our societies and this is becoming a worldwide phenomenon and a big shift towards better lives. A cognisant and well-informed healthy community can lead in the powerful transformation of an entire city and empower its people to lead in vibrant and progressive self-fulfilling constructs. According to the Global Wellness Institute, wellness is now a $4.2tn industry. Our partnership with Al Qana aims to bring to the capital a lifestyle destination that will deliver a customer experience that is no less than profound.”

He concluded, “The Bridge has been conceived as an architectural marvel that uniquely includes the essence of what inspires people to build their best selves. We have crafted each of the seven tracks from the best school of thoughts around the world to ensure we nurture the community.”