Emaar Hospitality Group has unveiled plans for a new waterfront lifestyle project in Dubai.

The Vida Harbour Point is the company’s seventh hotel under the Vida Hotels and Resorts brand and will be the second Emaar Hospitality property in the Dubai Creek Harbour development.

Vida Harbour Point will be located in The Island District of the Dubai mega-project and will feature 275 rooms. Emaar Hospitality says the hotel is being designed to remain true to the vintage design language apparent in all Vida hotels. The group says the hotel will offer upscale lifestyle experiences for business executives, entrepreneurs and leisure travellers.

The hotel will boast numerous amenities including an all-day restaurant, health and fitness facilities, meeting rooms and events venues. Guests will have direct access to the 4.5km long Creek Boardwalk and a marina that can berth yachts of varying sizes. The Boardwalk will feature retail, leisure, F&B outlets, event spaces, galleries and water features.

Olivier Harnisch, CEO of Emaar Hospitality Group said: “Dubai Creek Harbour is today one of the most sought-after lifestyle and residential destinations and will be one of the hospitality hubs of the future. In addition to the iconic Dubai Creek Tower, the mega-development has a world-class retail district, a vibrant Island District with a marina and other leisure attractions that will appeal to leisure guests. Vida Harbour Point offers an exceptional location for guests by the creek, and will be a lively hub where style meets convenience and connectivity.”

Vida Hotels and Resorts currently has two operational properties in the UAE – the 156-room Vida Downtown and 197-room Manzil Downtown, both in Downtown Dubai. Other upcoming projects in the country include: Vida Dubai Marina, Vida Dubai Mall, Vida The Hills, Vida Townsquare, Vida Residences Downtown and Vida Beach Reem Island Abu Dhabi.

The brand has also expanded internationally with management agreements to operate Vida Jeddah Gate in Saudi Arabia, Vida Marassi Marina in Egypt and Vida Marassi Al Bahrain.